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Are women more loyal customers than men?
New research shows that women value personal relationships while men are loyal to companies. It is often said that women are more loyal than men. Working from this assumption, researchers, including Stijn van Osselaer, Professor of Marketing at Rotterdam School of Management, ... Other News
Arts and Lifestyle The Power Game of Networking
The art of networking is an intense power game. Master this art and choose your dream job. Fail to learn the ropes and you will have squandered your education and find the going quite difficult.
At IESE Business School in Barcelona, Maria Puig who heads the Alumni Division states: ?More than 60 percent of our MBA graduates land jobs through networking. In a tough job market, it can make the difference between a great position and a mediocre one?. ?It is also essential for entrepreneurs seeking new business contact or leads ?, says Vin Hammersley, a director at Warwick Business School. ?Both MBA candidates and current MBA students need to better understand the rules of the networking game?, claims Edwina Sanderson, head of the Whitefield Consulting Alumni Network Worldwide. ?We offer seminars and coaching to all past and new clients at WCW. Without this knowledge...
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'Britains got talent' - Milburn says 'let's unlock it'
The Panel published new figures showing how Britain is divided when it comes Business School TV
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